When you visit UKBullet.uk, we use cookies to make the site work, improve your experience, and understand how our content is read. This policy explains what cookies are, which ones we use, and how you can control them. It also sets out your rights under UK and EU data protection law and how to contact us.
What are cookies?
Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences, improve performance, and enable certain functions such as keeping you logged in or remembering your cookie choices.
Cookies can be set by the website you are visiting (first-party cookies) or by third-party services such as analytics providers or social media platforms (third-party cookies). Some cookies are deleted when you close your browser (session cookies); others remain for a set period (persistent cookies).
What categories of cookies do we use?
UKBullet.uk uses four main categories of cookies: essential, analytics, advertising, and affiliate tracking, plus embedded media from platforms like YouTube and Twitter. Only essential cookies are placed automatically; all others require your consent.
Essential cookies are necessary for the site to function — for example, to remember your cookie preferences or to secure the website. They do not require consent and cannot be disabled via our cookie controls.
Analytics cookies (such as those from services like Google Analytics) help us understand how readers use UKBullet.uk — which articles are most popular, how visitors navigate, and where they come from. This data is anonymised and used only to improve our editorial offering.
Advertising cookies enable us to display personalised adverts and measure their effectiveness. They may track your browsing across other sites to build a profile of your interests.
Affiliate tracking cookies are used when you click on an affiliate link within our articles (for example, a link to a retailer). These cookies let us know if you make a purchase, so we can earn a small commission at no extra cost to you. They have no impact on editorial independence, as set out in our advertising and affiliate disclosure.
Embedded media cookies are placed by third-party platforms such as YouTube, X (formerly Twitter), and Instagram when you view content embedded in our articles. These platforms set their own cookies for functionality and analytics; we do not control them. You should consult their privacy policies for further information.
How do we manage consent and preferences?
For UK and EU visitors, we only place non-essential cookies after you have given clear, informed consent. When you first arrive on UKBullet.uk, you will see a cookie banner that explains our use of cookies and asks you to accept or reject each category.
You can change your preferences at any time by clicking “Cookie Settings” in the footer of every page. This allows you to withdraw or adjust consent for analytics, advertising, affiliate tracking, and embedded media cookies. Essential cookies will remain active because they are necessary for the site to work.
You can also block cookies through your browser settings, although this may affect site functionality.
How long do we keep cookies?
The retention period of each cookie varies depending on its purpose. Session cookies are deleted when you close your browser. Persistent cookies remain for up to 13 months from your last visit, after which they are automatically deleted unless you revisit the site and consent is renewed.
We regularly review our cookie inventory to ensure retention periods are appropriate and in line with our data retention policy, as described in our privacy policy.
How this works in practice
Imagine you visit an article on UKBullet.uk about the latest Bank of England interest rate decision. The article contains an embedded YouTube video and an affiliate link to a book about monetary policy.
When you land on the page, essential cookies are set to remember your cookie preferences. If you have previously consented to analytics cookies, your visit is counted in our traffic data. If you consented to advertising cookies, you might see a relevant advert later on another site. The embedded video will only load if you have accepted embedded media cookies; otherwise, you will see a placeholder. Clicking the affiliate link sets an affiliate tracking cookie (valid for 30 days) so that if you make a purchase, UKBullet.uk receives a commission. This entire process is governed by your consent choices, which you can update at any time.
UKBullet.uk is operated by Valletta Wharf Media Limited, a private company limited by shares registered in Malta (company number C 85603), with its registered office at Office 12, Valletta Buildings, South Street, Valletta VLT 1103. Our editorial independence is guaranteed by our editorial policy.
In short
Cookies help UKBullet.uk work well and allow us to understand our readers while funding quality journalism through advertising and affiliate partnerships. You have full control over non-essential cookies, and you can change your preferences at any time via Cookie Settings. For any questions about how we handle your data, please contact our privacy team at privacy@ukbullet.uk or visit our contact page.